Page 270 - Proceeding The 2nd International Seminar of Science and Technology : Accelerating Sustainable Innovation Towards Society 5.0

nd
he 2 International Seminar of Science and Technology
“Accelerating Sustainable innovation towards Society 5.0”
ISST 2022 FST UT 2022
Universitas Terbuka

cannot meet their daily needs [14]. In addition, internet access in
Indonesia is not evenly distributed, especially in remote areas, while
most Indonesian farmers live in rural areas. On the other hand, the use
of digital technology has not yet become a priority for the government.
This can be seen in the Strategic Plan of the Ministry of Agriculture of
the Republic of Indonesia from 2020 to 2024 which has not specifically
outlined strategies for adopting digital technology. Meanwhile, the
number of Indonesian agricultural households that use the internet is
only 4.5 million out of 27.6 million agricultural households domiciled in
Java, while farmers with land ownership of more than two hectares are
dominated outside Java.
The low awareness of farmers to adopt digital technology is also a
problem in the realization of agricultural digitization. Meanwhile,
whether or not someone quickly adopts an innovation can be
influenced by the level of education [15]. In Indonesia, the level of
education of farmers is still dominated by the level of education in
elementary and junior high schools. Meanwhile, for college graduates
and diplomas, only 0.57%. The beginning of the innovation adoption
process came from non-formal education activities in the form of
agricultural extension activities. Extension workers offer agricultural
innovations to influence changes in the behaviour of farmers and their
families. There are five stages in the innovation adoption process,
namely; awareness, interest, evaluation, trial, and adoption. From
each stage of the adoption process, the extension worker must be able
to give attention and awareness to the target, instil confidence in the
farmer, provide consideration for the target, provide technical data that
can convince the target, and continue to accompany or guide the
target [16].
Regarding the innovation adoption process, the target first goes
through the learning process. In this regard, in the learning process,
the age of the student becomes one of the psychological factors that
affect the learning process [17). By default, a person's average
learning ability will increase along with the increase in the work
function of the muscles of the senses of hearing, sight, smell, taste,

240 ISST 2022 – FST Universitas Terbuka, Indonesia
International Seminar of Science and Technology “Accelerating Sustainable
Towards Society 5.0