{"id":35664,"date":"2025-09-30T12:42:28","date_gmt":"2025-09-30T05:42:28","guid":{"rendered":"https:\/\/pustaka.ut.ac.id\/lib\/?p=35664"},"modified":"2025-09-30T12:42:28","modified_gmt":"2025-09-30T05:42:28","slug":"skom4316-komunikasi-inovasi-edisi-4","status":"publish","type":"post","link":"https:\/\/pustaka.ut.ac.id\/lib\/skom4316-komunikasi-inovasi-edisi-4\/","title":{"rendered":"SKOM4316 &#8211; Komunikasi Inovasi (Edisi 4)"},"content":{"rendered":"<p>[av_layout_row border=&#8221; min_height_percent=&#8221; min_height=&#8217;0&#8242; color=&#8217;main_color&#8217; mobile=&#8217;av-flex-cells&#8217; id=&#8221; av_element_hidden_in_editor=&#8217;0&#8242; mobile_breaking=&#8221; av-desktop-hide=&#8221; av-medium-hide=&#8221; av-small-hide=&#8221; av-mini-hide=&#8221;]<\/p>\n<p>[av_cell_one_fifth vertical_align=&#8217;top&#8217; padding=&#8217;30px&#8217; background_color=&#8221; src=&#8221; background_attachment=&#8217;scroll&#8217; background_position=&#8217;top left&#8217; background_repeat=&#8217;no-repeat&#8217; mobile_display=&#8221;]<\/p>\n<p>[\/av_cell_one_fifth][av_cell_three_fifth vertical_align=&#8217;top&#8217; padding=&#8217;30px&#8217; padding_sync=&#8217;true&#8217; background_color=&#8217;#f4f3f2&#8242; src=&#8221; attachment=&#8221; attachment_size=&#8221; background_attachment=&#8217;scroll&#8217; background_position=&#8217;top left&#8217; background_repeat=&#8217;no-repeat&#8217; mobile_display=&#8221;]<\/p>\n<p>[av_one_fifth first min_height=&#8221; vertical_alignment=&#8221; space=&#8221; custom_margin=&#8221; margin=&#8217;0px&#8217; padding=&#8217;0px&#8217; border=&#8221; border_color=&#8221; radius=&#8217;0px&#8217; background_color=&#8221; src=&#8221; background_position=&#8217;top left&#8217; background_repeat=&#8217;no-repeat&#8217; animation=&#8221; mobile_breaking=&#8221; mobile_display=&#8221;]<\/p>\n<p>[av_image src=&#8217;http:\/\/pustaka.ut.ac.id\/lib\/wp-content\/uploads\/2025\/09\/SKOM431604.webp&#8217; attachment=&#8217;35547&#8242; attachment_size=&#8217;full&#8217; align=&#8217;center&#8217; styling=&#8221; hover=&#8221; link=&#8217;lightbox&#8217; target=&#8221; caption=&#8221; font_size=&#8221; appearance=&#8221; overlay_opacity=&#8217;0.4&#8242; overlay_color=&#8217;#000000&#8242; overlay_text_color=&#8217;#ffffff&#8217; animation=&#8217;no-animation&#8217; admin_preview_bg=&#8221;][\/av_image]<\/p>\n<p>[av_button label=&#8217;FULLTEXT SKOM4316&#8242; link=&#8217;manually,https:\/\/pustaka.ut.ac.id\/reader\/index.php?modul=SKOM431604&#8242; link_target=&#8217;_blank&#8217; size=&#8217;small&#8217; position=&#8217;center&#8217; icon_select=&#8217;yes&#8217; icon=&#8217;ue85d&#8217; font=&#8217;entypo-fontello&#8217; color=&#8217;theme-color&#8217; custom_bg=&#8217;#444444&#8242; custom_font=&#8217;#ffffff&#8217; admin_preview_bg=&#8221;]<\/p>\n<p>[av_textblock size=&#8221; font_color=&#8221; color=&#8221; av-medium-font-size=&#8221; av-small-font-size=&#8221; av-mini-font-size=&#8221; admin_preview_bg=&#8221;]<\/p>\n<p style=\"text-align: justify;\"><strong>Untuk menggunakan layanan RBV secara fulltext, Anda gunakan login yang teraktivasi pada UT-Online (http:\/\/elearning.ut.ac.id) dan terdaftar sebagai mahasiswa Universitas Terbuka<\/strong><\/p>\n<p>[\/av_textblock]<\/p>\n<p>[av_button label=&#8217; elearning.ut.ac.id&#8217; link=&#8217;manually,http:\/\/elearning.ut.ac.id&#8217; link_target=&#8221; size=&#8217;small&#8217; position=&#8217;center&#8217; icon_select=&#8217;yes&#8217; icon=&#8217;ue836&#8242; font=&#8217;entypo-fontello&#8217; color=&#8217;theme-color&#8217; custom_bg=&#8217;#444444&#8242; custom_font=&#8217;#ffffff&#8217; admin_preview_bg=&#8221;]<\/p>\n<p>[\/av_one_fifth][av_three_fifth min_height=&#8221; vertical_alignment=&#8221; space=&#8221; custom_margin=&#8221; margin=&#8217;0px&#8217; padding=&#8217;0px&#8217; border=&#8221; border_color=&#8221; radius=&#8217;0px&#8217; background_color=&#8221; src=&#8221; background_position=&#8217;top left&#8217; background_repeat=&#8217;no-repeat&#8217; animation=&#8221; mobile_breaking=&#8221; mobile_display=&#8221;]<\/p>\n<p>[av_heading heading=&#8217;SKOM4316 &#8211; Komunikasi Inovasi (Edisi 4)&#8217; tag=&#8217;h3&#8242; style=&#8221; size=&#8221; subheading_active=&#8221; subheading_size=&#8217;15&#8217; padding=&#8217;10&#8217; color=&#8221; custom_font=&#8221; av-medium-font-size-title=&#8221; av-small-font-size-title=&#8221; av-mini-font-size-title=&#8221; av-medium-font-size=&#8221; av-small-font-size=&#8221; av-mini-font-size=&#8221; admin_preview_bg=&#8221;][\/av_heading]<\/p>\n<p>[av_textblock size=&#8221; font_color=&#8221; color=&#8221; av-medium-font-size=&#8221; av-small-font-size=&#8221; av-mini-font-size=&#8221; admin_preview_bg=&#8221;]<br \/>\n<strong>Sumardjo, Aida Vitayala Sjafri Hubeis, Arifah Bintarti, Sri Sedyaningsih, Ace Sriati Rahman, Yanis Rusli<\/strong><\/p>\n<ul>\n<li>Edisi 4 \/ 3 SKS \/ 9 Modul<\/li>\n<li>474 Halaman : ilustrasi ;27 cm.<\/li>\n<li>ISBN 9786234804270<\/li>\n<li>ISBN 9786234804287 (elektronik)<\/li>\n<li>Tangerang Selatan : Universitas Terbuka, 2022<\/li>\n<li>Kelas DDC [23 ] &#8216;302.2<\/li>\n<\/ul>\n<p align=\"justify\">Buku Materi Pokok (BMP) SKOM4316 Komunikasi Inovasi Mata kuliah ini membahas 9 (sembilan) topik utama yang terbagi dalam 9 modul. Pokok bahasan yang ada dalam setiap modul diharapkan mampu mengantarkan Mahasiswa\/Anda untuk dapat menjelaskan tentang Pengertian Komunikasi Inovasi, Kebutuhan Inovasi untuk Perubahan, Peran Pemimpin Opini, Agen Perubahan dan Jaringan Komunikasi Inovasi, Keefektivan, Konsekuensi Inovasi dan Permasalahan Komunikasi Inovasi, Memperkuat Komunikasi Inovasi, Perencanaan Komunikasi Inovasi, dan melakukan Penelitian seputar Komunikasi Inovasi.<\/p>\n<p>[\/av_textblock]<\/p>\n<p>[av_tab_container position=&#8217;top_tab&#8217; boxed=&#8217;border_tabs&#8217; initial=&#8217;1&#8242;]<br \/>\n[av_tab title=&#8217;Tinjauan Mata Kuliah&#8217; icon_select=&#8217;no&#8217; icon=&#8217;ue800&#8242; font=&#8217;entypo-fontello&#8217;]<br \/>\n[pdf-embedder url=&#8221;https:\/\/pustaka.ut.ac.id\/lib\/wp-content\/uploads\/pdfmk\/SKOM431604-TM.pdf&#8221;]<br \/>\n[\/av_tab]<br \/>\n[av_tab title=&#8217;Daftar Isi&#8217; icon_select=&#8217;no&#8217; icon=&#8217;ue800&#8242; font=&#8217;entypo-fontello&#8217;]<br \/>\n[pdf-embedder url=&#8221;https:\/\/pustaka.ut.ac.id\/lib\/wp-content\/uploads\/pdfmk\/SKOM431604-DI.pdf&#8221;]<br \/>\n[\/av_tab]<br \/>\n[\/av_tab_container]<\/p>\n<p>[\/av_three_fifth][av_one_fifth min_height=&#8221; 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