{"id":3562,"date":"2016-08-08T09:15:10","date_gmt":"2016-08-08T02:15:10","guid":{"rendered":"http:\/\/www.pustaka.ut.ac.id\/en\/?p=3562"},"modified":"2021-09-30T19:17:30","modified_gmt":"2021-09-30T12:17:30","slug":"ekma4569-perencanaan-pemasaran","status":"publish","type":"post","link":"https:\/\/pustaka.ut.ac.id\/lib\/ekma4569-perencanaan-pemasaran\/","title":{"rendered":"EKMA4569 – Perencanaan Pemasaran"},"content":{"rendered":"<\/div><\/div><\/div><\/div><\/div>
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Untuk menggunakan layanan RBV secara fulltext, Anda gunakan login yang teraktivasi pada UT-Online (http:\/\/elearning.ut.ac.id) dan terdaftar sebagai mahasiswa Universitas Terbuka<\/strong><\/p>\n<\/div><\/section>
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EKMA4569 – Perencanaan Pemasaran<\/h5>
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Daniel Tumpal<\/strong>
\nEdisi 1 \/ 3 SKS \/ Modul 1-9
\n430 halaman: ilustrasi; 21 cm.
\nISBN 9790111908
\nTangerang Selatan: Universitas Terbuka, 2014<\/p>\n

DDC 23: 658.8<\/p>\n<\/div><\/section>
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Mata kuliah ini membahas tentang konsep dasar perencanaan pemasaran dan proses penyusunannya, perancangan dan pengembangan perencanaan pemasaran, penyusunan sasaran dan tujuan pemasaran, perencanaan produk, perencanaan komunikasi pemasaran, perencanaan penjualan personal, perencanaan harga, perencanaan saluran pemasaran, serta pengorganisasian untuk perencanaan pemasaran. Prasyarat: EKMA4216 (Manajemen Pemasaran).<\/p>\n<\/div><\/section>
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Daftar Isi<\/div>\n
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\nEKMA4569-DI<\/a>\n\n <\/div>\n <\/div>\n<\/section>\n
Tinjauan Mata Kuliah<\/div>\n
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\nEKMA4569-TM<\/a>\n\n <\/div>\n <\/div>\n<\/section>\n
Modul 1<\/div>\n
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\nEKMA4569-M1<\/a>\n\n <\/div>\n <\/div>\n<\/section>\n
Katalog Dalam Terbitan<\/div>\n
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\nEKMA4569-KDT<\/a>\n\n <\/div>\n <\/div>\n<\/section>\n\n<\/div>\n<\/p>\n<\/div><\/div>
<\/th><\/tr><\/thead>
FEB <\/td><\/tr>
Program Studi <\/td><\/tr>
Ekonomi Pembangunan (S1)<\/a><\/td><\/tr>
Ekonomi Syariah (S1)<\/a><\/td><\/tr>
Manajemen (S1)<\/a><\/td><\/tr>
Pariwisata (S1)<\/a><\/td><\/tr>
Akuntansi (S1)<\/a><\/td><\/tr>
Akuntansi Keuangan Publik (S1)<\/a><\/td><\/tr>
Kewirausahaan (S1)<\/a><\/td><\/tr>
Katalog Kurikulum <\/td><\/tr>
Katalog UT Sistem Penyelenggaraan 2025\/2026<\/a><\/td><\/tr>
Katalog Kurikulum FE, FHISIP, FKIP, FST UT 2025\/2026<\/a><\/td><\/tr><\/tbody><\/table><\/div>WP Table Builder<\/a><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[127,132,115],"tags":[],"class_list":["post-3562","post","type-post","status-publish","format-standard","hentry","category-feb","category-manajemen-s1","category-ruang-baca-virtual"],"_links":{"self":[{"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/posts\/3562","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/comments?post=3562"}],"version-history":[{"count":2,"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/posts\/3562\/revisions"}],"predecessor-version":[{"id":20290,"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/posts\/3562\/revisions\/20290"}],"wp:attachment":[{"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/media?parent=3562"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/categories?post=3562"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pustaka.ut.ac.id\/lib\/wp-json\/wp\/v2\/tags?post=3562"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}